- Shipping Company PEK
- OUR WORK
- UX/UI design, development, integration with internal corporate systems, support
- LAUNCH DATE
- August 2015
PEK shipping company is widely known among shippers for its shortest possible time of delivery, a ramified network of subsidiaries, high level of service, and reasonable prices. The company dates back to 2001. At present, the geography of shipments covers all Russia and Kazakhstan. The company uses trucks and aircraft. In 2014, it started handling freight from China.
The company services 100,000 towns and villages.
The goal is to create a simple and friendly resource for corporate and private customers.
- target audience characteristics
- most sought after website units and servers
- applications and browsers used to access the website
- use cases - successful or unsuccessful passage
The results of the analysis helped us prepare a website prototype.
We divided our users into two categories: corporate and private clients. We designed the website structure in such a way so that a representative of a segment can solve their task quickly and easily. We made our main menu carry the most popular sections. On Home Page, a client can calculate the cost of cargo delivery and track the shipment. These are the most popular services among clients of “PEK”.
The website uses services API integrated with the company’s internal systems displaying shipping request, calculator, shipment tracking.
The specifics of operation of our internal system of automated service of clients induced us to create new services on the basis of the old ones. It made the problem more complicated. Detailed documentation on coordination of the internal corporate system and website services was not available. Our experts relied mostly on their conjecture and documentation was created from scratch. To adjust the system, we developed over 30 basic test cases.